We’re super excited to share with you that lately we have been working on a new tutorial series – “How to Online Marketing”.
These tutorials guide the viewer through small hacks on the different marketing platforms out there. Hacks that will save you hours of trying to figure out how to do stuff on Facebook, LinkedIn, Google, Instagram and others.… Read More
Every January, we all (marketers) enjoy doing it – predict new exciting marketing methods that will emerge into our lives in the upcoming year.
We decided to take a different approach this year and talk about “old” online marketing methods that existed in 1998 will still work in 2018.… Read More
Most brands today manage at least 2-3 social media channels for their online visibility. Whether it’s Facebook, Instagram, Messenger, LinkedIn or Twitter, when a customer or potential customers are engaging with your brand, there are a few must-do’s (and don’ts) to leverage this engagement.… Read More
You know how the saying goes for retail/food serving businesses? There are only 3 crucial elements for its success – location, location, location.
It’s the same for most types of marketing campaigns, only with leads.
We can hear advertisers’ objection through the screen so let’s just clarify –awareness and consideration as objectives are as important on the path to reach conversions.… Read More
The last quarter of the year is high time for marketers and business owners.
We thought it is a good time to bring together stats about some of the biggest communities out there and show the potential of reach for businesses in terms of monthly and daily users, around the world and in Mauritius (where it’s relevant).… Read More
Let’s start with the facts – I’m not a designer or anything that is remotely close to having a good taste. Really. Even if the most brilliant design in the world will hit me in the face I will probably not notice it.… Read More
Think for a second about the apps on your phone. Take another second to think about the apps you use on your phone. We bet that one of the (very few) apps you’re using is an Instant Messaging one (IM or simply messaging app).… Read More
Another wonderful edition of the Brand Magic Summit by Mind Initiatives is behind us!
The Brand Magic Summit, in 25 words, is a big annual brand event, that gathers some of the sharpest international minds in the branding world and brings them all under one roof, in Mauritius!… Read More
That’s it, Santa has left the building, all the firecrackers on the island were used, and now it’s time to think more seriously about 2017, your business, its marketing plan and how it all connects.
So here’s what you should expect (and put your marketing focus on accordingly) in 2017.… Read More
We did it in 2014, and then we did it in 2015, now it’s time to summarize 2016.
Every year we bring you some great summaries from the most interesting channels online, in one post. The end of the year is a good time to look back, understand what interested people, what they were searching for, what they cared about and what they were hoping for.… Read More