Posted in Digital Marketing | General Guides & Tips, Facebook Advertising & Marketing: Top Tips & Guides, General Online Marketing Methods and Strategies By on the 12.04.2021
The COVID-19 pandemic presents a major challenge for businesses around the world.
Even though everyone is struggling at the moment, the pandemic has shown that there are two kinds of businesses in the world:
1) Those who know how to leverage digital
2) ... and those who don't.
The difference between the two is clear.
Brands that can sell their services and products, or communicate with their customers, online, have a better chance at keeping their head above water.
But how can you support your business with digital marketing during the pandemic?
If you don't know how to make the most of ...
Posted in Digital Marketing | General Guides & Tips, Facebook Advertising & Marketing: Top Tips & Guides By Chen Hindi on the 02.03.2021
You probably know the feeling and the questions that come with it – what am I going to post on my Facebook for Business page this month? What else can I share with my audiences on Instagram or LinkedIn that they haven’t seen already? That’s frustrating… Do I have to share stuff every week?
So first thing’s first – you’re not alone in this feeling – and you’re right to feel that you need to communicate on-goingly. Coherency is one of the keys to success in a noisy world like ours.
Let’s start with the basics, and then – I’ll share with you a list of themes ideas which you can use for your pag...
Posted in Digital Marketing | General Guides & Tips By on the 25.01.2021
A picture is worth more than 1,000 words. It’s a well-worn cliché, but in digital marketing, it’s 100% true.
Whether it’s for your blog, website, or social media posts, having the right picture to convey your message can make all the difference. Lucky for you, you can now get a host of pictures for free! Here’s a list of 32 top picks that should meet your needs no matter the subject matter or industry you’re in.
Unsplash is one of the main sources of free images right now. With over 200,000 photographers uploading their work to the site and collaborations with Trello, BuzzFee...
Posted in Digital Marketing | General Guides & Tips By Chen Hindi on the 27.08.2019
Like most entrepreneurs and marketers, you’re trying to make your business grow online.
If you’re trying to compose a digital marketing team to help you with that, it pays to know the different roles you’ll need to make sure your online presence is as effective as possible. And, yes, having a good Social Media Manager and Community Manager, is crucial for that. Why? Let’s get into it.
The Strategist, and the Brand Voice:
The best way to understand the differences between the two is to look at it this way:
The Social Media Manager = Strategist.
Community Manager = A brand ambassador.
Posted in General Online Marketing Methods and Strategies By on the 06.07.2019
You’ve heard it being blasted all over the place: “If you have a business you need to be online”. Truer words were never spoken. However, the question is… How present on social media do you need to be and do you need to be on every social media platform?
This post is the first of a three part series which will help you make better strategic decisions when trying to understand your audience and define where you should put your marketing efforts to better communicate to it.
What’s your problem?
If you’re like most business owners and marketers, you’ve equipped your shiny website with all the so...
Posted in Digital Marketing | General Guides & Tips By Chen Hindi on the 06.05.2019
Most of you won’t read this article until the end. I don’t take it personally (wait until I find you!). It’s not because I’m a bad writer (I’m hardly any good!) nor is the topic boring (how can anything related to the killer combo of business and digital be boring?).
The reason is that we’re very different creatures than what we were a decade or two ago.
And we became who we are – disrupted-having-lower-than-the-dead-sea-attention-span because digital changed everything.
It changed everything for us as individuals (and that’s why you might not survive this article) and it changed everything for us as brand owners and promoters.
Posted in Web Development By on the 09.04.2019
As a business owner, you know the importance of owning a website. After all, these days, if you’re not online, well … you’re nowhere really.
But, what nobody talks about, is how much of a pain it can be to maintain said website. If you’re tearing your hair out every time you open your CMS (Content Management Systems like WordPress, Drupal, etc.) don’t worry, you’re not alone. Here are the leading website maintenance problems other brave managers and entrepreneurs are facing:
Posted in General Online Marketing Methods and Strategies By Chen Hindi on the 09.01.2019
No better time than now to make sure your website is up to date and includes some of the basics (and not). Whether it’s a new or old website, one that is under construction, here’s a small list of questions you should ask yourself about it.
Posted in Digital Marketing | General Guides & Tips, Facebook Advertising & Marketing: Top Tips & Guides, General Online Marketing Methods and Strategies, Quantum By Community Manager on the 17.12.2018
In order to get the bigger picture, we need to start with the million-dollar question! What does a community manager do?
Here’s a breakdown: A community manager doesn’t just sip coffee in her/his pyjamas and troll the internet all day! It literally means managing communities … online. But more than that. It’s also about building, growing and obviously, as the name suggests, managing a company’s or brand’s online community. This begs another question. How?
Well, we use analytics tools, live events and social media to monitor, engage and respond to people’s online feedback or concern about a co...
Posted in General Online Marketing Methods and Strategies By Chen Hindi on the 26.11.2018
The online marketing world can overwhelm any beginner (or any other level of marketer for that matter J). There’s so much information out there, and even more sources to learn from. The main challenge one will encounter is how to choose among all these sources? Are they all reliable and up to date? Are they comprehensive enough? Which ones provide certifications that consider being well reputed?
Well, although there are dozens of (great!) sources we can recommend we gathered only 10 that we recommend (we don’t want to overwhelm you as well!). Whether you’re a beginner, intermediate or an advan...
- Facebook Advertising & Marketing: Top Tips & Guides 17
- General Online Marketing Methods and Strategies 18
- Digital Marketing | General Guides & Tips 30
- Quantum 4
- Google & SEM Marketing: Top Tips & Guides 5
- Digital Marketing Video Posts 4
- Tech 2
- Mobile Marketing 3
- Copywriting: Top Tips & Guides 3
- Web Development 1
- 5 Ways to Support your Business with Digital Marketing During the Pandemic
- 19 Social Media Themes Ideas for All Your Content Needs
- 32 Royalty Free Photo Banks No Digital Marketer Should Live Without
- Social Media Manager vs Community Manager: Which one do I need?
- Which social media platform for which business?
- This god damn complicated (digital) world
- 10 things every website owner deals with (and hates).
- Small questions about your website
- Community Management: Behind the Scenes!
- 10 online marketing learning sources we recommend